Firenze Halloween Run

Firenze Halloween Run is a 4 km “fun run”, organized by the Camelbag association, which takes place in Florence on Halloween evening in the Parco delle Cascine.

Open Lab created the event logo and its guidelines.

brand identity


Lavaredo Ultra Trail

La Sportiva Lavaredo Ultra Trail is a 120 km ultra trail along the Dolomites. A spectacular running race with departure and arrival in Cortina d’Ampezzo, through the most famous Dolomite peaks.

Open Lab was called by the organizers of the event, the Camelbag association, to design the new image of the event integrated with the guidelines of the sponsor La Sportiva.

After designing the new logo and all its variants, we designed all the elements necessary for setting up the race (banner, finish line, flag …) and all the merchandising.

Open Lab also defined the website graphics.

brand identity, web design


Fattoria Montalbano

La Fattoria Montalbano è un’azienda agricola e agriturismo che si trova a Reggello, non lontano da Firenze. This splendid countryside is ideal for anyone looking for peace and quiet.

Montalbano Farm produces an excellent extra virgin olive oil, in full respect of the traditional Tuscan countryside.

Open Lab has been taking care of the image of the company for many years, has created the labels for the farm’s products, oil and wine and in 2020 we published the new website.

brand identity, web design, back end development, front end development, packaging


Palagio di Panzano

The Palagio di Panzano of Monia and Franco is a small world apart that amazes for its harmonious blend of contrasts: old and new, traditional and courageously creative, “Panzanese” by heart and cosmopolitan by spirit. Here, the family-like, informal yet highly professional hospitality, the dreamlike nature and the excellent wine culture are experiences to be touched and lived to the full. 

Open Lab accompanied Il Palagio di Panzano in its growth by taking care of its image in all its parts, from the design of the emblem to the creation of promotional material for the farm. Great care has been taken in the creation of the product labels, a symbol of the quality of their work and the level reached in the world of wine.

We recently released the new website and online shop.

brand identity, web design, back end development, front end development, ecommerce, packaging, print


Punti di Vista

Punti di Vista is a Scuola Coop project, Coop’s training group.

Punti di Vista was created to describe Coop stores from multiple perspectives through the tool of videos.

Open lab has created the logo of the project and created the website that welcomes the video contents proposing them with a thematic and by places navigation.

brand identity, custom icons, web design, back end development, front end development



NIMBY is a place that hosts news regarding the large distribution outside of Italy, in order to broaden the reference landscape.

NIMBY is an idea of the Coop School and was designed together with representatives of the Cooperatives. It is aimed at all Coop workers.

Open Lab designed the project’s logo, defined the guidelines and designed and created the website.

Visit the website

brand identity, web design, back end development, front end development