The refined retailer for fashion conscious customers.

Tieapart is an online shop of fashion, clothing and accessories for man and woman, for people who look for something different.

Open Lab participated in the birth of this brand: it created the naming, designed the logo and defined the branding. The graphic line of Tieapart was shown on the institutional and promotional material and also on the packaging used for shipments.

Open Lab also took care of defining the graphics of the ecommerce site and created the HTML templates on which all the development was based.

art direction, brand identity, web design, ecommerce, packaging, print

Tieapart blog (